Malaysian digital marketeer leaves corporate world to upcycle plastic

.bungkus aims to challenge these notions by converting discarded plastic bags and fusing them into plastic resheets, says Chua. Photos: The Star/Faihan Ghani

Two years ago, Chua Ken Jin, 29, bade farewell to his digital marketing job at a property development company to embark on a path less travelled – setting up a business that upcycles single-use plastic bags.

"After graduating with a degree in Social Science, I dabbled in different jobs like running a nasi lemak store, working in an e-sports start-up and doing digital marketing. But after a while, I got disillusioned and jaded with the jobs. I've always been interested in sustainability so I started to volunteer at a permaculture farm in Kuala Lumpur.