Models present a creation from the Prada Autumn/Winter 2025 collection during Milan Fashion Week. Photo: Reuters
The Prada Group announced a deal Thursday (April 10) to buy crosstown Milan fashion rival Versace from the US luxury group Capri Holdings under terms that values one of the most recognisable names in Italian fashion at €1.25bil (approximately RM6.26bil).
The deal will put Versace, known for sexy silhouettes and bold Greco and Medusa motifs, under the same roof as Prada’s "ugly chic” aesthetic and the youth-driven Miu Miu whose stunning growth in recent years has far outpaced the market.
