#JomSapot BeliLokal 2.0 honoured with two new awards

RHB group business banking marketing and customer insights head Gigi Lee (centre) proudly showing off the d Awards trophy. With her celebrating the win are (from left) Star Media Group (SMG) Brand Studio general manager Chia Mei Yeng, senior general manager Elicia Wee, RHB group chief marketing officer Abdul Sani, SMG chief business officer Lydia Wang, senior brand executive Tan Lee, and RHB group business banking marketing and customer insights chapter lead Bryan Lim.

PETALING JAYA: Star Media Group (SMG) and RHB Banking Group (RHB) continue to make waves in the digital marketing arena with their collaborative project, #JomSapot BeliLokal 2.0.

Recently recognised as the silver winner in the Wan-Ifra Digital Media Awards Asia 2024 for “Best Use of AI in Revenue Strategy,” the campaign is now celebrating another two new awards for its innovative approach to supporting local small and medium-sized enterprises (SMEs).