In better times: The Good Vibes Festival was held in Genting Highlands in 2018.
AS a PR practitioner, I find myself pondering the unfortunate circumstances surrounding the cancellation of the Good Vibes Festival and the subsequent challenges that have had a profound impact on numerous stakeholders. The question arises: was this crisis avoidable?
The answer, in my opinion, lies in a combination of Yes and No, as there were both proactive measures that could have been taken and external factors that were beyond immediate control.
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