Tourism, Arts and Culture Minister Datuk Seri Nancy Shukri urged more tourism industry players to look at ways of how to reinvent their offerings to cater more adequately to the female clientele.
Speaking at the Islamic Tourism Centre (ITC) online forum themed “Women in Islamic Tourism Economy” recently, she commended the ITC for playing its role in developing Malaysia as a safe tourist destination by championing the concept of Muslim-friendly tourism and hospitality.
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