Face powder is no longer just about mattifying the complexion or keeping makeup in place.
Tinted powders are adding a subtle flush of colour to the beauty bag, blurring the line between setting, finishing and complexion makeup.
Elevated formula
For those with fair to light medium skin tones – and if you’re struggling with redness on the skin – the latest addition to the Huda Beauty Easy Bake Loose Powder range will be perfect for you.
The Matcha Milk Cake shade is not just any light green powder.
Offering the brightening effect of the Cherry Blossom shade, it pulls double duty in the makeup routine, cancelling out the red.
Formulated with vitamin E, the setting powder can also keep the skin nourished while it tames away shine with rice starch powder. Its micronised nature also makes it ideal for touch-ups throughout the day.
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Unmatched performance
A truly reliable formula, the One/Size Ultimate Blurring Setting Powder is a staple in many beauty kits.
The brand now introduces three additional shades to its range, bringing its already versatile offering to 10 shades.
Of the three new options, lilac and baby pink are created to brighten the complexion, with the former made for fair to medium skin tones and the latter for fair to light skin tones.
Just like the former launches from this sub line, the ultra-fine setting powder provides 24-hour shine control, an impeccable airbrushed finish and extends the wear of your makeup.
Seamless blend
This award-winning product is getting an extension, and it is a colour-corrective one.
Laura Mercier introduces a mint-tinted Translucent Loose Setting Powder Ultra-Blur, marking the brand’s second colour-corrective option within the iconic range.
Designed to mask unwanted redness in fair to medium skin tones, it may help those struggling with rosacea and acne blemishes.
When applied to the areas of concern, it should cancel out the redness underneath.
Instead of caking on extra layers of coverage products to conceal the unwanted redness, let the translucent layer of mint work its colour theory magic to unify the skin tone.
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A new icon
Riding on the huge success of the Airbrush Flawless Finish Powder, Charlotte Tilbury has cooked up a new powder format, one that allows you to both set and bake liquids and creams to lock them in place.
At the same time, the Airbrush Flawless Blur Loose Powder promises to help you achieve a poreless canvas.
Through a combination of light-diffusing technology and shine-controlling microspheres, makeup will appear freshly applied for longer. It is also infused with skincare.
Emollients cushion while antioxidants protect, creating a soft and comforting wear.
The powder is offered in seven all-encompassing true-to-skin and brightening shades to match every need.
Pastel persuasion
Made to combat dullness, Sephora Collection presents four pastel-tinted loose powders designed to create a seamless and pleasing complexion tone.
The Blur It Loose Setting Powder leaves the skin smooth and silky, providing the skin with an all-day matte finish that doesn’t feel or look heavy. You won’t need to worry about unsightly flashbacks either, as the finely milled powder is formulated without pearls that could reflect camera flashes.
As an added bonus, this one in particular comes with a built-in powder puff for your convenience.
The blunt triangle edge allows for precise application, and the sifter gives you more control when dispensing the product.
