A tiny Mediterranean island wants a piece of the global AI frenzy


A man looks out over the Grand Harbour at dawn in Valletta, Malta. Across Malta, businesses, schools and the government are trying to establish the country as an unlikely AI leader and deploying the technology widely in the hopes of solving existential challenges facing the maritime nation. — Reuters

At many companies, there are significant concerns that artificial intelligence will one day take on jobs traditionally done by humans. But at Go Plc, that’s not a fear – it’s the explicit goal.

Go, the leading telecom provider in Malta and one of the largest public companies in the country, is increasingly relying on AI to handle day-to-day tasks. AI tools now create about 20% of all marketing content for the company and about 30% of the code written. Go uses generative AI services to draw up all its legal contracts, which then get vetted by humans. And Go wants all of its 1,100-plus employees to learn to use generative AI to be more productive.

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