Netflix ‘actively’ working on ad-supported subscription

The Wall Street Journal said Netflix is actively looking into partnerships with Google and Comcast to provide ads. — Photo by Thibault Penin on Unsplash

PARIS: Netflix is “actively” working on building its cheaper, ad-supported deal, the company’s French team said on June 28, but added there was no clear timeline.

It was revealed last month that the streaming platform was planning to introduce a new cheaper subscription model by the end of the year that would break its taboo on advertising.