Smile, say hi and don’t ride elephants: Chinese tourists being taught how to behave by Shanghai video maker

Chinese tourists may not always have a glowing reputation, but a Shanghai man is making an impact with videos that encourage his compatriots to be responsible travellers.

The nine-minute documentary Black Elephant, which is about cruel training of elephants in the tourism industry in Thailand, has been viewed online more than 100 million times, mostly by Chinese audiences, since its release in early 2017.