THE Malaysian Digital Association (MDA) invites Malaysian higher education institutions to support and encourage student participation in the d Young Achievers Program 2026, an industry-led initiative aimed at developing future-ready digital talent.
The programme is designed to complement academic learning through a structured, experiential approach.
Participating students will undergo industry-led masterclasses, receive practitioner mentorship and work in teams to develop and pitch a real-world digital campaign, with outstanding teams recognised at the d Awards 2026.
The programme is open to students from all disciplines, with no prior digital or marketing experience required. It provides meaningful exposure to industry practices while strengthening students’ critical thinking, strategic planning, collaboration and presentation skills, capabilities increasingly valued by employers across sectors.
To further support awareness and understanding, MDA will be hosting Ask Me Anything (AMA) online sessions on Jan 21 and Jan 24. These sessions are open to both university students and lecturers, free of charge and are intended to provide deeper clarification on the programme and the participation process.
Register for the AMA session at this website. For more information, visit the programme’s website.
