Never too late: People doing last-minute shopping for Hari Raya at the Ramadan bazaar along Jalan Tuanku Abdul Rahman Kuala Lumpur. - CHAN TAK KONG/The Star
PETALING JAYA: With Hari Raya Aidilftiri celebrations at the final stretch and sales aplenty both online and physically, Malaysian shoppers have been actively researching their options to get more bang for their buck.
There is also a growing preference among Malaysians for local brands and products to bolster local businesses and cut down on imported items.
The shift in spending habits follows the strain of a higher cost of goods and living, and global economic uncertainties as a result of geopolitical tensions and foreign trade policies, especially since Donald Trump returned for a second stint as US president.
Locally, many of those celebrating Raya are watching their budget closely by making prudent purchases to stretch their ringgit.
Senior executive Ahmad Rizal, 37, makes it a point to check both online and physical stores when looking for Hari Raya clothing for his family.
“If the products look good online, we will look for the brand’s physical store to try them on.
“Sometimes, we purchase them on the spot, but if the same item is available for a lower price online, we will buy it virtually,” said the father-of-three.
IT executive Siti Noor Rafiqha, 32, is one who has the foresight of early planning. She got Raya wear for her family during the December sales last year.
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“My husband and I set aside about RM1,000 for festive shopping, but since we bought our items early, we had spent only about RM600 as prices were not as high compared to peak periods,” said the mother-of-two.
She also checks fashion websites and social media platforms to keep up with festive sale promotions.
“It’s easier to buy adult clothing online but for our kids, we prefer buying their clothes at physical stores to ensure they fit properly,” she said.
Syahirah Rahman, 35, makes most of her Hari Raya purchases at pop-up stores of local brands during events.
“We can try them on, look at the quality and compare with what’s advertised online. At the same time, we are supporting our homegrown businesses,” said the senior manager at a consulting firm.
She also prioritises purchasing items beyond one-time use, adding that she began scouting for Hari Raya goods early in the year to save costs.
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Rosleana Ameran, a project manager, said online shopping is more convenient and offers better deals.
“There are cashback options and discounts. I also set a fixed budget and make sure I stick to it,” said the 32-year-old. “This year, I’ve only bought a Hari Raya outfit and homemade festive pastries.
“I also make it a point to give alms and instead of money this year, I decided to donate my pre-loved Raya clothes, which are still in good condition, to those in need,” she added.
Sufyan Zahri actively makes price comparisons online and opts for bundle deals.
“There can be cashbacks when shopping online, but always make it a point to check for the best prices,” said the 33-year-old software engineer.
Federation of Malaysian Consumers Associations (Fomca) chief executive officer Saravanan Thambirajah encouraged consumers to make strategic festive-season purchases.
“Prepare a list and budget in advance, and avoid impulse spending on non-essential goods. Festive buying should not translate into long-term financial strain,” he said.
Even though it’s tempting to go for cheaper goods, Saravanan reminded shoppers to give due consideration to quality and durability.
“A lower-priced product that breaks down quickly or requires frequent replacements ends up costing more in the long run.
“Consumers should look into product reviews, brand reputation, warranty terms and after-sales service, where applicable.”
Consumers should also not be pressured by persistent salespersons to make purchases, he said.
“Polite but firm responses will be helpful as they allow you to establish boundaries,” he said.
At the same time, Saravanan also advised caution over buy now, pay later (BNPL) schemes.
“These can lead to debt accumulation if not managed properly. Fomca urges consumers to only go for these if they have clear repayment plans,” he said.
