SOBA LAB: Digitalisation is the way forward for businesses


Participants listened attentively on the way to “Improve business efficiency via digital finance transformation” during the first session of the fourth The Star Outstanding Business Awards (SOBA) LAB, which was held at The Wembley, A St Giles Hotel, Penang. The session was moderated by Wybrant Consultancy managing director Will Teh (L) and panel speakers were (from left): RHB Bank Bhd SME Banking head Yip How Nang, Great Ideals Group founder and chief executive officer (CEO), also PUMM president, Tan Lay Seong and Big Academy Sdn Bhd managing director and JCI senator Alen Yeoh. - CHAN BOON KAI/The Star

GEORGE TOWN: The digital revolution has definitely gained more momentum since the world began gradually recovering from the Covid-19 pandemic.

Digitalisation involves running and managing much of the company’s business on a unified platform that is optimised to streamline processes and generate data quickly for more agile decision-making.

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