‘Hard life’ in revitalising Proton, but he’s loving it

Product excellence: Proton’s image has gone up after the launch of Proton X70, according to a customer survey.

AUTO specialist Dr Li Chunrong has been working 12 hours a day, six days a week for Proton Holdings Bhd in the past 17 months to rescue the persistent loss-making company.

These long working hours may seem gruelling for many people, but for the 56-year old Chinese national who was headhunted to lead Proton, working hard to achieve his mission is in his DNA.