(From left) SIM Education Group representative Yumi Hoo, Lee, Flexigo Trip Sdn Bhd chief executive officer Sean Yong, Azmi, Lim and LTS Academia representative Teoh Xue Ni after the MOU signing ceremony at Queensbay Mall, Penang.
A DAIRY producer is collaborating with educational organisations to educate 10,000 children on the benefits of drinking milk.
Farm Fresh announced its collaboration with Flexigo Trip Sdn Bhd, Persatuan Pengusaha Institusi Pendidikan Pulau Pinang, LTS Academia, Persatuan Majikan Pusat Pendidikan Malaysia and SIM Education Group in addition to over 100 educational institutions which include kindergartens, nurseries, and tuition centres located in Penang and its vicinity.
This collaboration aims to educate children on the goodness of drinking milk and at the same time, distribute its product Farm Fresh Grow to over 10,000 children.
Farm Fresh Berhad chief operating officer Azmi Zainal said this collaboration would ensure parents and children learned about the importance of checking nutritional labels on milk products.
“Hopefully, this collaboration will be expanded all over Malaysia to ensure every child at a kindergarten gets to enjoy the goodness of milk.
“I would like to also remind all parents to monitor their children’s diet especially during the first few years, as it determines their immunity and growth,” Azmi said.
He said the brand’s ready-to-drink liquid formula milk, Farm Fresh Grow, was formulated for children aged one year and above.
He added that the product could be included in the children’s lunch boxes, eliminating the hassle of preparing powdered formula milk.
“This collaboration will enable children in kindergartens, learning centres, childcare centres, and tuition centres under our organisation to enjoy Farm Fresh Grow milk,” said Persatuan Pengusaha Institusi Pendidikan Pulau Pinang president Dr Lim Beng Suat.
“It’s our pleasure to collaborate with Farm Fresh Berhad, bringing both nutritious and delicious dairy products to our little ones,” said Persatuan Majikan Pusat Pendidikan Malaysia president Dr Lee Eng Hwa.
Farm Fresh Berhad and Farm Fresh Milk Sdn Bhd have over 135 products comprising fresh milk, UHT milk, flavoured milk, plant-based milk, yogurt products, fruit jams and sauces.
