This year, the Malaysian Mobile Content Providers Association (MMCP) and Elite Expo Sdn Bhd jointly organised the Mobile Business Excellence Awards (MBEA), which celebrates the best in mobile technology in terms of innovation and achievement by providing positive reinforcement and recognition.
MBEA serves as a platform to unveil the pioneers, leaders and market innovators who played important roles in the mobile business industry.
In addition, these industry players can showcase and acknowledge their best products, services and innovation development through this award.
This year, Tengku Puteri Seri Lela Wangsa Pahang Tengku Tan Sri Meriam Sultan Ahmad Shah was guest of honour at MBEA 2018.
“MBEA Awards is significant as it is a form of recognition and a symbol for the mobile technology industry in terms of innovation and achievement,” said MMCP president Johnson Lim.
The categories awarded under MBEA 2018 were Content Aggregator, Application Hosting Provider, Fast Moving, Established, Mobile Application, MVNO, Mobile Payment Solution, Mobile Messaging and Solution, Best Mobile Content Influencers, Best Digital Content Provider, Best Affiliate Marketing Awards, Special Achievement, as well as special recognition awards for Company of the Year and Chief Executive Officer of the Year.