'Make me look like a disco ball': The rise of non-traditional bridal fashion

This picture shows one of Madison Chamberlain's dress sketches at her studio in Philadelphia. The designer is known for her non-traditional bridalwear. Photo: The New York Times

“Make me look like a disco ball.”

For most designers, this isn’t a common request, but for Madison Chamberlain, so-called disco brides, and anyone looking to splash extra colour, sparkle or glam into their wedding day, are a mainstay of her business.