Fashion wants to improve on sustainability, but its plan has a huge hole


By AGENCY

Even the best materials can’t counteract a production volume of three billion garments per year, or investor expectations of beating out fast-fashion competitors. Photo: stocksnap.io

Last week was New York Fashion Week, and on Monday (Sept 19) Climate Week will come to the Big Apple. At the intersection of these annual showcases lies an uncomfortable truth.

No one has figured out how to credibly align climate goals with fashion’s current business model. Retailers have in the past few years announced a slew of sustainability measures – practically every company in the industry has a plan, or a plan to make a plan, for changing how they manufacture products to be greener, and extending those products’ lifespan.

The Star Christmas Special Promo: Save 35% OFF Yearly. T&C applies.

Monthly Plan

RM 13.90/month

Best Value

Annual Plan

RM 12.33/month

RM 8.02/month

Billed as RM 96.20 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
fashion , green fashion , sustainability

Next In Style

White noise? Why fashion keeps returning to its quietest colour
Decades on from Hallyu’s rise, where does K-fashion stand now?
Staying ahead in fashion: Malaysian stylist Andrea Wong’s narrative approach
As TikTok and AI reshape beauty shopping, US department stores fight back
The rise of at-home beauty as South Koreans skip salons for self-care
Beauty’s new obsession: Do scalp serums, massages and spas really work?
Vanity Fare: Holiday edition makeup products�capturing the essence of the season
'Only to complement': More fashion brands use AI to create images of real models
The man reshaping South Africa's luxury fashion through identity and heritage
Can a passport help fashion companies prove their green claims in Europe?

Others Also Read