Selfridges doubles down on fashion resale and rental in sustainability push

The push comes amid a rising focus on sustainability in the apparel industry, where growth has been fuelled by throwaway "fast fashion”. Photo: Selfridges

Selfridges & Co is pushing further into selling pre-worn clothing, offering rental services and repairing used items as the UK department-store chain seeks ways to reduce the fashion industry’s weighty environmental impact.

Since 2020, Selfridges has increased sales of previously owned items by 240%, according to a report Friday (Sept 2) in which it sets out new goals.