Will artificial intelligence boost productivity? Companies sure hope so.

Economists doubt that artificial intelligence is already visible in productivity data. Big companies, however, talk often about adopting it to improve efficiency. — The New York Times

Wendy’s menu boards. Ben & Jerry’s grocery store freezers. Abercrombie & Fitch’s marketing. Many mainstays of the American customer experience are increasingly powered by artificial intelligence.

The question is whether the technology will actually make companies more efficient.