South Korean artiste DJ Soda has revealed a distressing hair ordeal following her most recent dyeing session, taking to Instagram last week to share about it.
In a post written in both Korean and English, she began by stating, “Hair salon ruined my hair,” before elaborating on the incident.
According to DJ Soda, she had decided to bleach her hair blonde again to surprise fans after completing her tour and taking a three-year break from colouring.
“I got my hair bleached at my usual salon. My hair was originally thick, full and in healthy condition from taking a three-year break from bleaching and consistent care,” she explained.
However, the session went terribly wrong.
“They left the bleach on for too long, and my hair melted from the roots. In the end, I had to shave the entire back and sides of my head.”
She also revealed the emotional toll it took on her.
“I was so upset that I couldn’t sleep for two weeks and cried almost every day.
“It’s really hard for me to look in the mirror. When I see videos fans took of me, I feel even more heartbroken.”
Known for her upbeat personality and vibrant performances, the 37-year-old said her road to recovery will be long.
“It will take at least two years for my hair to fully recover,” she added.
DJ Soda also urged her fans to be cautious.
“Don’t end up like me – bleaching really depends on the hairstylist’s skill,” she warned.
“Please seek specialists and do thorough research beforehand.”
The situation took another turn when she posted an update a day later, claiming the salon had reached out – not to apologise, but to request that she take down her post.
“They contacted me asking to delete my post and offered me money and a settlement agreement,” she wrote in Korean.
Rejecting the offer, DJ Soda added: “Even if I were offered billions, it would not undo the damage to my appearance or the pain I’m currently enduring.
“I have given them ample opportunity to resolve the issue.”
She further alleged that she received no apology or contact for three weeks following the incident.
"All I ever wanted was for them to honestly admit their mistake and offer a genuine apology."
In sharing her experience publicly, she said her intention was to prevent others from going through the same trauma.
