Apple executives held internal talks about buying Perplexity, Bloomberg News reports


FILE PHOTO: A man walks past an Apple logo outside an Apple store in Aix-en Provence, France, January 15, 2025. REUTERS/Manon Cruz/File photo

(Reuters) -Apple executives have held internal talks about potentially bidding for artificial intelligence startup Perplexity, Bloomberg News reported on Friday, citing people with knowledge of the matter.

The discussions are at an early stage and may not lead to an offer, the report said, adding that the tech behemoth's executives have not discussed a bid with Perplexity's management.

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