Samsung to host first in-person product event since pandemic

The Samsung Electronics booth at the 2023 Consumer Electronics Show (CES) in Las Vegas, Nevada. The world’s biggest smartphone maker will introduce its latest Galaxy flagship devices at an Unpacked event on Feb 1 in San Francisco, marking a return to live gatherings after moving to an online format following the outbreak of Covid-19. — AFP

Samsung Electronics Co plans to host its first in-person product launch in three years at the start of next month.

The world’s biggest smartphone maker will introduce its latest Galaxy flagship devices at an Unpacked event on Feb 1 in San Francisco, marking a return to live gatherings after moving to an online format following the outbreak of Covid-19. The presentation, which will take place in the middle of the night in Samsung’s home of South Korea, will also be streamed live on the company’s website and YouTube channel.