RHB enhances digital platform with first-in-market API integrated SME solutions


Through this first-in-market API integration of accounting and HR solutions, RHB’s SME customers are able to seamlessly automate payroll and other accounting functions.

KUALA LUMPUR – RHB Banking Group (RHB) has further enhanced its RHB Reflex Premium Plus digital platform driven by first-in-market application programming interface (API) integration with selected partners, to provide accounting and human resource (HR) solutions for its SME customers.

The enhanced version of the digital platform brings forward an integration that offers more options for accounting and payroll connectivity, as well as to provide a more holistic ecosystem proposition for business owners.

“The accounting and HR solutions via API integration within RHB Reflex Premium Plus is an innovative approach that simplifies the way our SME customers manage their businesses.

“It allows for seamless and secure connectivity to third-party service providers, which in turn provides them with better control and improved cost and operational efficiencies through the automation of various accounting and HR functions,” said RHB Group Transaction Banking head, Chung Chee Kai.

RHB focuses on delivering market-leading and seamless customer experience that holistically addresses the customer’s business needs.

“The RHB Reflex Premium Plus addresses the increasingly sophisticated needs of our SME customers. Currently more than 2,000 of our SME customers use this facility and we target to on-board more than 15,000 more SME customers to this enhanced digital platform by 2025,” Chung added.

Through this first-in-market API integration of accounting and HR solutions, RHB’s SME customers are able to seamlessly automate payroll and other accounting functions, such as view their banking account balances, prepare invoice and salary payments directly via the partner’s platform without having the need to go on different channels.

Customers can also gather essential information using an all-in-one financial dashboard, automate bank reconciliation and also retrieve on-demand or periodical bank account statements.

Visit RHB Reflex Premium Plus to find out how RHB can help you in your digitalising journey and more.

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