Asean meet in Brunei calls for smart tourism initiatives

Primary Resources and Tourism Miniser Dato Seri Setia Awang Ali receiving a souvenir at the Asean Tourism Forum 2020. - Borneo Bulletin

BRUNEI DARUSSALAM (Borneo Bulletin/ANN): Digital support has provided the travel and tourism industry with a valuable platform that offers better accessibility, visibility of information and promotion strategies, the 23rd Asean Tourism Ministers meeting was told.

Brunei's Primary Resources and Tourism Minister Dato Seri Setia Awang Ali Haji Apong, who was speaking at the Asean Tourism Forum (ATF) 2020 here, said Asean member countries had to work with business stakeholders and embrace new technology to meet the expectations of tourists.