APPIES Malaysia 2026 closed another successful chapter, reinforcing its reputation as the nation’s leading platform for marketing effectiveness and one of South-East Asia’s most well-regarded gatherings of marketing professionals.
Held on July 9 and 10 at the KLGCC Convention Centre, this year’s edition featured more than 100 live campaign presentations from over 50 of Malaysia’s top brands, with around 30 Chief Marketing Officers joining marketers, agency leaders and business decision-makers.
Together, they gathered with a shared purpose: to uncover the strategies and insights that drive meaningful business growth through effective marketing.
Now in its 11th year, APPIES Malaysia has grown beyond an awards programme into a premier learning platform. It provides brands with a unique opportunity to openly share the thinking, challenges, successes and lessons behind campaigns that have delivered measurable business impact, fostering a culture of learning and marketing excellence across the industry.
What sets APPIES Malaysia apart is its live presentation format, where brand marketers and campaign creators present their campaigns directly to a panel of distinguished judges and an audience of industry professionals.
