WonderLab and WonderDewi unveil revamped skincare line to mark 5th anniversary


The WonderLab and WonderDewi brand owners – CUCKOO International executive director and chief executive officer, Hoe Kian Choon (left) and chief marketing officer Queenie Goh (right) with the refreshed line of products.

IN celebration of its 5th anniversary, WonderLab and WonderDewi – brands owned by CUCKOO International, have refreshed their skincare series, bringing forward two lines of products with fresh new looks and refined formulas.

Formulated for Malaysians and the Malaysian climate, the WonderLab Ageless Pre-Ageing Series offers advanced pre-ageing solutions for firmer, youthful skin.

The WonderDewi Cica Series simplifies skincare for beginners with its soothing, brightening and hydrating essentials.

These refreshed lines were announced during the launch of the ‘WonderLab 5bulous Anniversary’, a limited-time pop-up mart at The Starhill Bukit Bintang, where the public was invited to an immersive skincare experience with interactive experiences, and exclusive promotions.

During the launch, CUCKOO International executive director and chief executive officer, Hoe Kian Choon, expressed his enthusiasm for this incredible milestone.

“Both of the newly launched lines are set to invigorate the market with advanced formulations, made possible through state-of-the-art technologies, by delivering transformative beauty and wellness solutions to Malaysians,” he said.

The launch, he added, also underscores the brand’s unwavering commitment to pushing the boundaries of innovation and excellence.

“Our progress over the past five years is a testament to our team’s passion and dedication to explore potential beauty evolution and create unconventional beauty and wellness solutions.

“The WonderLab Ageless Pre-Ageing Series continues to offer high-performing skincare solutions, while the WonderDewi Cica Series provides affordable, effective options for younger consumers.

The two lines, Choon emphasised, are thoughtfully designed to be skincare companions through every stage of life, from entry-level skincare users to more experienced skincare enthusiasts.

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