Visitors thronging the altar during the Jade Emperor’s Birthday celebration at Chew Jetty last year. — Filepic
PREPARE for an unforgettable spectacle as the annual Jade Emperor’s Birthday (Pai Thnee Kong) celebration comes to life today.
The festival holds deep cultural significance for the Hokkien community, especially in Penang, where it is celebrated with greater reverence than the first day of Chinese New Year.
