Rado welcomes Korean star Ji Chang-wook to opening of its new KL boutique

Ji (left) and Bosshard at the event celebrating Rado boutique’s opening in Pavilion Kuala Lumpur.

Luxury Swiss watch brand Rado is not known to do things by halves, and the opening of its new boutique in Pavilion Kuala Lumpur is testament to its commitment to horology.

The momentous occasion last November was marked by a red carpet event welcoming popular South Korean actor Ji Chang-wook. This was the star’s first overseas appearance with Rado since he was signed on as brand ambassador early 2023.