Why 2021 could be the year ear makeup (finally) goes mainstream

Martha Butterworth was among the first makeup artists to create beauty looks for the ear. Photo composite: Instagram/@marthamakeupartist

Ear makeup is by no means new, but it has never really managed to break out beyond the realm of social media, at least not much in any case.

But the face mask has shaken things up in the world of makeup, forcing many people to rethink their habits. And with lipstick off the agenda for the foreseeable future, maybe now is the time to adorn your ears with patterns, jewels and other embellishments...