Fashion in pictures: Masked models walk Seoul runway to create 'cheerful vibe'

  • Style
  • Sunday, 26 Jul 2020

The recent fashion show in Seoul aimed to offer a "cheerful vibe". Photo: AP

Models wearing a colourful range of face masks walked a runway Friday (July 24) in South Korea’s capital.

Lim Yeon-hee, the chief organiser of the Seoul fashion show, said she hoped to create a cheerful vibe after the nation went through months of grueling anti-virus campaigns.

Read more: The verdict on digital fashion presentations: 'They can do more'

Fashion weeks in London, Paris and Milan have largely gone digital. These have however, received mixed reviews.

"The entire world is in a very difficult situation due to Covid-19, ” said Lim, wearing a glittering pink mask matching the style of her out-sized fedora.

Read more: The new normal of runway shows: 'Everyone wearing masks except the models'

She added: "In addition to an economic slump, activities in culture, arts and sports have also been reduced.... We should all work together to overcome the crisis.”

Similar mask-themed fashion shows have been held in major cities such as Paris and Shanghai. Although, some physical runway shows at fashion weeks still sent out models without masks. – AP

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fashion , covid-19 , face masks , fashion week , Seoul


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