A promoter serves glasses filled with Maotai, a baijiu from China, at a shopping mall in Shenyang. Photo: AFP
It's the most-consumed spirit on the planet, and perhaps the least well-known.
To promote the merits of Chinese baijiu – a clear, white spirit made from the cereal grain sorghum – a Western blogger who writes about China's wine and spirits scene is mobilizing cities around the world to celebrate the country's unofficial drink on World Baijiu Day, which has been designated for Aug 8.
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