J-Hope, Seventeen join Pharrell for Louis Vuitton 2025 Paris fashion show


By AGENCY

J-Hope collaborated with American rapper Don Toliver on new song 'LV Bag'

BTS' J-Hope and Seventeen were featured on new tracks unveiled during Louis Vuitton’s Men’s Fall-Winter 2025 Show, held in Paris, Tuesday.

J-Hope lent his voice to Pharrell Williams’ new song LV Bag, which closed the fashion show. Williams, who also serves as Louis Vuitton’s men’s creative director, created the track specifically for the event. J-Hope collaborated with American rapper Don Toliver on the song, making a striking impression during the show’s finale.

“I was thrilled to return to Paris and grateful for the warm welcome from Armys. It was an honour to participate in this incredible track alongside Pharrell. I’ll do my best to deliver another great performance at the upcoming ‘Le Gala des Pieces Jaunes’ charity event,” J-Hope said in a statement released Thursday.

Pharrell Williams reacts after the men's Louis Vuitton Fall-Winter 2025-2026 collection, that was presented in Paris, Tuesday, Jan. 21, 2025. — Photo: AP Photo/Michel EulerPharrell Williams reacts after the men's Louis Vuitton Fall-Winter 2025-2026 collection, that was presented in Paris, Tuesday, Jan. 21, 2025. — Photo: AP Photo/Michel Euler

Williams’ other new track, Bad Influence, sung by Seventeen, played earlier in the show. His collaboration with the boy band was made exclusively for the Paris Fashion Week event.

“It’s a joy and honour to work with an artiste like Pharrell Williams. This track allowed us to showcase a new side of Seventeen, and we hope it connects with listeners worldwide,” Seventeen said in a statement released Thursday.

Williams, a 13-time Grammy Award winner known for hits like Happy, brought his creative genius to both tracks. His close friendship with J-Hope played a role in the surprise collaboration for LV Bag. — The Korea Herald/Asia News Network

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K-pop , Seventeen , BTS , J-Hope , Pharrel Williams

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