Indonesian coffee chain opens first Malaysian store

Tirtanata (left) and Prananto at the launch of Kenangan Coffee in Suria KLCC, Kuala Lumpur.

A COFFEE chain from Indonesia has launched its first store in Malaysia at Suria KLCC, Kuala Lumpur.

It was launched by Kopi Kenangan co-founders, chief executive officer Edward Tirtanata and chief business development officer James Prananto.

Kenangan Coffee’s signature drink is Kenangan Latte.

Tirtanata said, “We chose Malaysia as our first market due to Malaysians’ love for food and the steady growth in coffee culture, especially the grab-and-go concept, and the many similarities Malaysians share with Indonesians when it comes to taste profile and their receptivity to try new things.

“The F&B sector’s future also appears promising as Malaysia is transforming into a high-income digital economy with a key focus on digitisation, which is in line with our business operations.”

He said Kopi Kenangan was established with the aim of making quality coffee affordable and accessible.

Prananto said, “Kopi Kenangan is operating under the brand name Kenangan Coffee as its official international name.

“We wanted to emphasise the word ‘kenangan’ as it aptly translates to ‘making memories’.”

Kenangan Coffee will open four more stores in the Klang Valley by the end of this year, namely at MyTown Shopping Centre, Pavilion Kuala Lumpur and Nu Sentral in Kuala Lumpur as well as Sunway Pyramid in Selangor.

It has also launched its training academy in Damansara Uptown, Petaling Jaya in Selangor, for its baristas and employees.

The brand also hired Mikael Jasin, ranked the World’s 7th Best Barista in 2021, as its head of coffee.

Kenangan Coffee’s signature drinks are Kenangan Latte and Avocado Coffee.