KUALA LUMPUR: OSK Property Holdings Bhd has unveiled OSK Ombak, a RM690 million freehold beachfront development in Balok Beach, Kuantan, comprising 1,274 fully furnished residential units targeted for completion in 2030.
In a statement today, the property developer said OSK Ombak spans 2.42 hectares and comprises three serviced apartment blocks alongside curated retail units.
"Residents will have access to more than 1.21 hectares of facilities, including cascading pools, wellness zones, podium leisure spaces and community areas,” it said.
Chief executive officer Chu Wai Lune said OSK Ombak reflects the company’s continued commitment to creating thoughtfully designed developments that go beyond functional living.
"With its beachfront setting, resort-inspired environment and strong fundamentals, this development is crafted to deliver both lifestyle fulfilment and long-term value creation,” he said.
He said OSK Ombak was designed to meet evolving lifestyle and investment expectations, where flexibility, accessibility, and experiential living are increasingly valued.
"With Kuantan’s growth trajectory supported by industrial expansion and infrastructure upgrades, we see strong long-term potential in this market,” he added.
Strategically located with direct access to Balok Beach, OSK Ombak is a rare freehold seafront development offering uninterrupted sea views and a Mediterranean coastal resort concept.
The development is expected to benefit from Kuantan’s growing tourism sector and rising demand for flexible accommodation, as well as the ongoing industrial and infrastructure expansion, particularly within the Malaysia-China Kuantan Industrial Park and the wider Gebeng industrial corridor.
OSK Property said the expansion of Kuantan Port and the upcoming East Coast Rail Link (ECRL), scheduled to be operational in 2027, are also expected to strengthen regional connectivity and support tourism and business activity in the state.
"Building on this established ecosystem, OSK Ombak benefits from proven demand patterns, increasing scarcity of new freehold beachfront supply, and a mature holiday destination environment,” it said, adding that its direct beachfront access and short-stay management readiness position the project to capture demand from domestic and regional travellers.
The inclusion of dual-key layouts also allows owners to optimise rental yields through multi-tenant or hybrid usage arrangements, while fully furnished units enable immediate rental activation with minimal setup, it said.
According to the developer, OSK Ombak represents the third phase of a beachfront development corridor, following the take-up of Swiss Garden Resort Residences and TimurBay Seafront Residences.
The earlier developments demonstrated sustained demand for beachfront living, supported by active short stay rental activity and consistent buyer interest, it said.
In line with OSK Property’s sustainability goals, it said OSK Ombak is designed to achieve GreenRE Silver certification through the incorporation of energy-efficient systems, water-saving features, and environmentally responsible materials.
The indicative prices for the development start from RM380,000, it said. - Bernama
