Building the bumi talent

Ibrahim: The issue is not them leaving, it’s when they don’t come back. We need to improve our value proposition.

WHEN Ibrahim Sani took over as chief executive officer of Yayasan Peneraju in November 2023, the agency was already known for its mission to build bumiputra talent through training, certification and education programmes.

But in less than two years under his leadership, the agency has gone from funding a few hundred bumiputra talents to enrolling thousands annually – all while running on the same RM150mil allocation.