The beauty of Hygr’s formula

Chew (left) and Lim. Their goal is for Hygr products to become an integral part of everyone’s daily skincare and personal care routine. Photos: Hygr

FOUR years ago, Ivor Lim and Chew Hoi Meng, the founders of sustainable personal care brand Hygr, were prompted to start a business as a result of their own personal care problems. Chew struggled with body odour, while Lim dealt with dry lips.

At the same time, the two law graduates had been facing difficulties finding legal associate positions at law firms in the midst of the pandemic.