If you know what ‘brainrot’ means, you might already have it


Online discussion of brainrot has recently grown so widespread that some social media users have begun creating parodies of people who seem to embody the condition. — Bloomberg

If you or someone you love speaks almost exclusively in Internet references – “It’s giving golden retriever boyfriend energy” or “Show it to me Rachel” – they may be suffering from a condition known as “brainrot”.

The term refers primarily to low-value Internet content and the effects caused by spending too much time consuming it. Example: “I’ve been watching so many TikToks, I have brainrot.”

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