
According to a study published in the journal Nature, virtual communication curbs creative idea generation. — AFP Relaxnews
According to a study published in the journal Nature, researchers state that video-conferencing can hinder the generation of creative ideas. In light of these findings, companies are faced with a new challenge: how to foster a creative environment in the age of hybrid work.
So working from home and creativity don’t go together? In a recent study published in the scientific journal Nature, researchers highlight the consequences of videoconferencing on generation of creative ideas among workers.
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