Nintendo’s higher-priced Switch tests desire for bigger OLED screen

In an industry where consoles typically get mid-life price cuts, the Switch is moving into a higher tier – largely on the strength of a larger and better OLED display and some added storage. — Reuters

Nintendo Co’s decision to increase the price of its Switch console with an updated model set for October will test new waters for console makers, who have traditionally sought to juice sales by slashing prices instead of raising them.

The coronavirus outbreak reconfigured expectations across the gaming industry, with companies like Nintendo, Sony Group Corp and Microsoft Corp all struggling to satisfy runaway demand from players seeking entertainment and escape. The two Japanese gaming giants reported record profits, downloads and subscriber numbers over the past year.