Nintendo to launch $349.99 Switch with upgraded display

An attendee uses a Nintendo Switch game console while playing a video game at the Paris Games Week (PGW), a trade fair for video games in Paris, France, October 29, 2019. REUTERS/Benoit Tessier/Files

TOKYO (Reuters) - Japan's Nintendo will launch a new model of its Switch video game console with an upgraded display on Oct. 8, priced at $349.99, it said on Tuesday.

The Kyoto-based company's second major Switch upgrade, which has a 7-inch organic light-emitting diode (OLED) screen, is intended to help drive demand into the year-end shopping season.