Founder of the Dyson company, designer James Dyson. — AFP Relaxnews
This past weekend, The Times published an exclusive interview with James Dyson about Dyson's EV project and how much this failed Tesla competitor cost him and his company.
Back in 2017, Dyson told the world that the company had its very own EV in the works; the car was slated to hit the market in 2020. Alas, just a few months before the new year in October 2019, the company publicly announced that the project was discontinued, stating that the "fantastic electric car" was not "commercially viable”.
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