Amazon dethrones Google as top global brand: survey


  • TECH
  • Wednesday, 12 Jun 2019

Employees walk through a lobby at Amazon's headquarters Tuesday, Nov. 13, 2018, in Seattle. Amazon, which is growing too big for its Seattle hometown, is spreading out to the East Coast. The online shopping giant ended its 14-month-long competition for a second headquarters Tuesday by selecting New York and Arlington, Va., as the joint winners. (AP Photo/Elaine Thompson)

LONDON: US retail giant Amazon has moved past hi-tech titans Apple and Google to become the world’s most valuable brand, a key survey showed June 11. 

The brand value of Amazon surged by 52% to US$315bil (RM1.31tril), global market research agency Kantar said in its 2019 100 Top BrandZ report. 

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