Facebook move will play out in long-term: analysts


  • TECH
  • Tuesday, 16 Jan 2018

Istanbul, Turkey - January 13, 2016: Person holding a brand new Apple iPhone 6s with Facebook profile on the screen. Facebook is a social media online service for microblogging and networking, founded in February 4, 2004.

Facebook’s move to highlight posts from friends and family over those from brands and publications follows months of turmoil for the social network and will result in lower advertising revenue – at least in the short-term, analysts said. 

Facebook founder and CEO Mark Zuckerberg announced the shift in the configuration of the News Feed on Thursday, saying it would reduce engagement by users at first but would lead to their improved “well-being.” 

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