In an age where action cameras have caught on in a big way with both thrill seekers and casual users alike, it was probably a no-brainer for Nikon to join the bandwagon.
The company’s new Coolpix W300 is touted as a super rugged camera that’s waterproof, shock- and dust-proof, cold-resistant, and on top of that is capable of shooting 4K UHD videos.
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