Porsche creates digital business division


  • TECH
  • Monday, 30 May 2016

The logo of German carmaker Porsche is seen on a Porsche center in Niederwangen near Bern, Switzerland May 10, 2016. REUTERS/Ruben Sprich

FRANKFURT: Porsche AG, the sportscar unit of Volkswagen, launched Porsche Digital GmbH, a division dedicated to developing digital services for the premium segment. 

Porsche Digital GmbH will become a competence centre and an incubator to help find ideas which can be turned into businesses and services, the company said. 

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