Amazon makes foray into fashion world


  • TECH
  • Monday, 04 Apr 2016

(FILES) This file photo taken on March 20, 2016 shows, models presenting creations by Indian fashion designers during the Amazon India Fashion Week Autumn Winter 2016 finale in New Delhi. Amazon has been making moves over the past few months to position itself as a force in the ready-to-wear fashion world. But its steps in recent months -- some overt and others more under-the-radar -- signal that Amazon is speeding up its foray into fashion. / AFP PHOTO / CHANDAN KHANNA

NEW YORK: Amazon has been making moves over the past few months to position itself as a force in the ready-to-wear fashion world. 

The Seattle-based online retail titan has already revolutionised how consumers shop and has been selling clothes for more than a decade. 

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