Mah Sing deepens Penang presence with new Sungai Pinang land and M Zenni momentum


(From left) Hartanah subsidiary chief executive officer Yeoh Chee Beng, Mah Sing Group Bhd chief executive officer and executive director Datuk Voon Tin Yow, Penang Chief Minister Chow Kon Yeow, PDC senior deputy chief executive officer (technical) Azhar Hamdan and deputy chief executive officer (operations) Roslan Hassan.

GEORGE TOWN: Mah Sing Group Bhd is accelerating its expansion in Penang, anchoring its northern growth strategy on a newly acquired 1.14ha plot in Sungai Pinang while strengthening its southern foothold through the fast-rising M Zenni development in Batu Maung.

The group recently purchased the freehold site from the Penang Development Corporation (PDC) for RM51.8mil. Fronting the Tun Dr Lim Chong Eu Expressway and just 450m from the future Bandar Sri Pinang LRT Station, the land will be home to M Cora, a mixed development carrying an estimated gross development value (GDV) of RM528mil.

Planned as a city-fringe lifestyle address near Karpal Singh Drive, M Cora is designed for young professionals, first-time homeowners and SME operators who want transit connectivity, waterfront leisure options and quick access to George Town. Subject to approvals, the residential units will feature practical two-bedroom layouts, while the commercial suites are expected to come in flexible sizes to support office, boutique or entrepreneurial use.

Mah Sing views Sungai Pinang as one of the island’s next rejuvenation corridors, especially with the Mutiara LRT Line set to connect major employment clusters such as Penang International Airport, USM, Komtar and Penang Sentral. This transit-led development potential, combined with the maturing Karpal Singh Drive neighbourhood—positions M Cora as a strategic entry point for both homebuyers and investors.

 A drone shot of the proposed development in Sungai Pinang.A drone shot of the proposed development in Sungai Pinang.

Further south in Batu Maung, the group’s M Zenni project is gaining strong traction. Located about 900m from the Second Penang Bridge and minutes from the Bayan Lepas Free Industrial Zone, Penang Silicon Island, Queensbay Mall and the airport, the freehold development is targeted at working professionals and families who want an address close to the island’s economic engine.

M Zenni comprises a 33-storey serviced apartment tower with 494 units and 10 commercial lots. The units come in studio, 1+1, three- and four-bedroom configurations from roughly 688sq ft to 1,184sq ft, with indicative prices starting from around RM480,000. Carrying a GDV of RM309mil, the project has achieved around 70% take-up within months of launch.

Inspired by a “mountain-meets-the-sea” concept, the project follows the natural contours of its hillside site, pairing earthy façades with layered landscaping. It is aiming for provisional GreenRE Gold certification, incorporating solar energy elements, rainwater harvesting, automated waste management and energy-efficient fittings. Its communal areas—co-living lounges, family decks, work pods and leisure zones—reflect Mah Sing’s focus on functional, attainable urban living.

These two launches build on the developer’s long-standing presence in Penang. Mah Sing first entered the state in 2009 with Southbay City, an 8.98ha master-planned township in Batu Maung. The address has since delivered multiple fully sold projects including Residence@Southbay superlink homes, Legenda@Southbay bungalows, Southbay Plaza suites, The Loft seafront residences and M Vista, launched in 2017 with 237 serviced apartments.

The group later added Ferringhi Residence and Ferringhi Residence 2 in Batu Ferringhi, introducing low-rise resort-style condominiums in one of Penang’s premier beachfront suburbs. Tower B of Ferringhi Residence 2 has been substantially sold, with subsequent towers planned in line with upcoming infrastructure upgrades such as the North Coastal Paired Road.

Mah Sing’s remaining undeveloped land in Southbay City stands at 7.45ha, supporting a future GDV of approximately RM1.7bil. Combined with M Zenni and the Sungai Pinang land, the group now holds a Penang development pipeline exceeding RM2.5bil in potential GDV.

For buyers, this continuity signals long-term confidence from one of Malaysia’s most established developers. From gated landed homes to seafront luxury suites, hilltop retreats and now urban high-rises under the M Series, Mah Sing’s Penang portfolio covers a broad spectrum of lifestyles and price points.

With Penang’s transformation driven by high-value manufacturing, technology investments and the state’s growing digital economy, well-planned homes in strategic nodes continue to be in high demand. By pairing a transit-linked city-fringe project with a southern growth-node address, Mah Sing is aligning itself with both Penang’s maturing urban core and expanding industrial belt—positioning the group as a continuing force in shaping the island’s evolving live-work-play landscape.

 

 

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