‘Buying local’ drives the nation’s economy, build stronger, healthier communities, and bridge the consumer-manufacturer gap.
RHB Bank’s #JomSapot BeliLokal to help SMEs increase sales, with good deals for customers
MALAYSIA’s domestic retail industry has been making a recovery from the Covid-19 pandemic.
The country’s wholesale and retail trade sales in Q1 2023 grew 12.8% – reaching RM407.4bil in the first quarter of the year, according to the Department of Statistics Malaysia (DoSM).
Despite the promising figures, Retail Group Malaysia (RGM)’s latest Malaysia Retail Industry Report has cautioned that higher material, production, staff, rental and transportation costs continue to deplete profit margins – which means consumers will have less money to spend on retailers.
To assist Malaysian businesses, most of which are small-and medium-size enterprises (SMEs), RHB Bank is using its #JomSapot BeliLokal programme that comes at no extra or hidden costs to help them boost sales and revenue, drive business resilience, enhance brand awareness, on top of driving economic growth.
Launched in February 2022, RHB’s #JomSapot BeliLokal programme is a joint-effort with Star Media Group (SMG) which aims to assist SMEs during and after the pandemic by leveraging on RHB Bank’s many financial offerings and SMG’s extensive media readership.
In its latest efforts for #JomSapot Belilokal 2.0, RHB has engaged talented and charismatic actress, TV host and entrepreneur Sazzy Falak as the brand ambassador for participating SMEs.
SMEs can get a video advertisement specially curated for their brand at no cost when they register their details on rhbjomsapot.my.
Voice and facial recognition software will recreate Sazzy Falak’s face and voice patterns to match the details provided by the SMEs.
Additionally, #JomSapot BeliLokal 2.0 would feature the Awesome Lokal Guide to increase customer engagement and traffic for SMEs participating with the programme.
Using location-based contextual targeting, the guide will produce a list of local businesses on the platform that are within the vicinity of consumers.
Getting consumers’ the best deals
It is a fact that shopping for local products helps drive the nation’s economy.
When consumers buy local products, they are enabling local SMEs to not only pay their employees, but also spend money at other local businesses.
Other advantages of buying local include job creation, building a stronger, healthier community, closing the consumer-manufacturer gap – as well as get good offers at #JomSapot BeliLokal 2.0 merchants including Gintell, Canton Kitchen and Bloom House, among others.
In conjunction with National Parents Day (July 23), Gintell is having an anniversary promotion this month for its massage chairs which are available at instalment price starting from only RM99 a month.
Meanwhile, Canton Kitchen is offering some great choices to celebrate Parents Day including discounts of up to RM100 on a variety of dining packages, while online gift specialist Bloom House is providing limited time offers that are already on-going for an assortment of lovely flower bouquets that can definitely show how special your parents mean to you!
Consumers who use RHB credit cards to buy from #JomSapot BeliLokal 2.0 merchants will be rewarded for their spending. They can enjoy extra cash by converting their available credit limit with CashXcess or settle outstanding balances from other credit cards to RHB with Balance Transfer.
Meanwhile, new credit cardholders would be able to enjoy both of these at 0%p.a. as a limited time offer!
Additionally, they will get up to RM225 cashback from the bank once the card is activated and utilised.
RHB Bank is offering a diverse range of credit cards tailored to meet the individual needs of customers. Swipe with your new card, unlock a world of rewards and enjoy other incredible deals all year round.
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