Italy tightens charity giving rules after influencer Ferragni scandal


  • World
  • Wednesday, 24 Jan 2024

FILE PHOTO: The 76th Venice Film Festival - Screening of the documentary "Chiara Ferragni - Unposted" - Red Carpet Arrivals - Venice, Italy, September 4, 2019 - Chiara Ferragni poses. REUTERS/Piroschka Van de Wouw/File Photo

ROME (Reuters) - Italy's cabinet is set to approve a bill demanding greater clarity from companies that link product sales to charity donations after top fashion influencer Chiara Ferragni came under fire for misleading posts about a Christmas cake.

Ferragni, with nearly 30 million followers on Instagram, was fined last month after Italy's competition watchdog AGCM found that consumers had been duped into thinking that by buying a Ferragni-branded pandoro cake they were contributing to a children's hospital.

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