Singapore to air Asia’s first phone drama series

SINGAPORE: A Singapore television station will air a romantic drama series on third-generation mobile phone handsets this month in what will be a first for Asia. 

The 30-episode Chinese drama series, produced by state-owned television firm Mediacorp and media regulator Media Authority of Singapore, will be released in three-minute episodes on 3G mobile phones at the end of June before being aired as a 90-minute television programme by the start of 2006. 

Titled PS I Luv U, the series – which features Taiwanese actors, such as Roy Chiu – will also be streamed by regional telecoms operators on mobile handsets in other parts of Asia, including China, Hong Kong, Taiwan and Malaysia, Mediacorp said. 

Mediacorp said it planned to produce at least 10 3G drama series totalling more than 200 mini-episodes next year. –Reuters